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For as little as $19.95 per month
MyOnlineData Customer Building and Advertising Plan For Wedding Businesses
Most weddings are time
sensitive, you need to get your business information in front of as many
brides as often as you can to help them make a decision to book an
appointment.
There are a serious of steps that a bride takes when planning her wedding.
First the gown, then the reception site, the ceremony location,
photographer, entertainment, flowers, favors, invitations, tuxedos,
honeymoon, china, etc. The only way to keep in touch with the bride to be
is to keep your message out in front of her, because you never know
exactly when she will need to book your service.
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Start
Building Your Customer Database |
- The best place to start is by getting
into the habit of asking every contact you meet, what is your email
address.
- Attend bridal shows and have a guest
book on your table where you can collect attendies email addresses and
other info, then enter the info manually into your customer email
marketing follow up system
- Buy links on wedding websites to drive
traffic to your website
- Have a website designed - promote your
website address
(Websites starting at $495)
- Put your online database customer
collection form on your website and start marketing to those that have
visited your website to help turn them into customers
- Allot of wedding businesses make the
mistake of not marketing to past customers, these are usually your most
happiest and are willing to refer you to others, but they need
reminders.
- Advertise your website address
everywhere
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What
type of email promotions should you do |
- Monthly promotions or newsletters
(become an authority in the wedding business)
- Email your brochure
- Email them samples of your work
- Email them a link to your website
- Email them a free invitation to a
local bridal show that you will be at
- Keep in touch with past customers by
emailing them a 1 year anniversary message
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Example of Email Marketing In Action
Local restaurants - right now are spending money advertising in several
different coupon mailers and local media to attract customers. Response
rates are based on how many coupons they receive. The restaurant is
spending lets say a $1,000 a month in these medias to get there customers
and some times attract maybe a new customer. Very ineffective and
not cost efficient. You are spending money to get the same customer to buy
from you. The more cost effective and productive way of advertising
is marketing to someone who is your customer already. With the money you
save on print media or other medias you could offer greater incentives to
keep you customers coming back and to buy more often from you.
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How
would your business benefit |
- Keep your customers coming back to do
and not trying your competition
- Turn any new customers into a regular
customers
- Increase current customer visits - if
they currently dine once a month - give them reason to dine twice a
month
- Increase your advertising results by
decreasing your advertising budget
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Sign up Today For A FREE Trial
And enter into the world of the
most cost effective and results oriented advertising.
Why let others promote your business when
you can do it yourself. Beside no one cares more about the success of your
business more than you do. |
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The Affordable Web Based Email Marketing System
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